Aug 1, 2024

Russian franchises were presented to potential partners from the UAE

EMTG Company and the Russian House in Dubai held a meeting of Russian franchisors with Middle Eastern investors.
On July 31, 2024 a meeting of Russian franchisors and potential franchisees from the Middle East took place, organized by EMTG and the Russian House in the UAE (which organizes business events, conferences, as well as cultural and sporting events in Dubai at the Russia pavilion in Expo City Dubai). 

From the Russian side, participants were Ekaterina Soyak, CEO of EMTG, founder of the Buybrand and Versous exhibitions; founder of One Price Coffee Sergey Rumyantsev; CEO of the Another World VR park network Vasily Petrenko and Vyacheslav Chusovitin from Baden Family, who spoke about the Masha and the Bear family restaurant franchise.

The Arab side was represented by Mohammad Al Madani, CEO of the AL Madani Group holding (developing large international franchises in the field of catering and fashion retail). As well as the Index Holding company and the coffee chains DXBlends and Q Labs.

The event made it possible to tell foreign investors and potential franchise buyers about Russian concepts, the demand for which is growing in the markets of the Middle East, and also to invite them to the largest event in the world of franchising 22nd International Franchise Exhibition Buybrand Expo. 
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