Franchising opportunities

Due to globalization, Russia will have to effectively use resources and improve its competitive environment. The country is intensively promoting international economic links and establishing conditions to attract foreign investments.

Nowadays Russia is facing a franchising boom. Russian businesses and entrepreneurs turn to franchising models. This market also has quit a good potential for overseas players.

Doing business in Russia is often associated with certain risks, and it is usually recommended to have a reliable partner. Franchising can be a key to establishing effective partnerships. It is the right time to seek for franchises in Russia.

Many international brands are very popular in this country. Most franchising companies in Russia mainly represent the restaurant and fast-food sectors, footwear, clothing and accessories shops. It is quite likely that other areas will find niches in Russia.

There are four regions in Russia for most franchisors : the Central part, the South Russian part, the North-West and Siberia.

Moreover , favorable conditions are creates in Russia to give impetus to creating new small and medium enterprises. SMEs are likely to enjoy serious political support from the Russian authorities. Franchising is a perfect way to promote SMEs.